Creating a Life in Music
Career Resources for 21st century Musicians
Sunday, February 13, 2011
Kareem Ahmed was our social media expert at McNally Smith until just recently. He was born in Egypt and raised in Minnesota. In this clip from Fox 9 News, Kareem talks about the role social media played in the Egyptian revolution over the past several weeks. Social media is clearly maturing in some powerful ways.
2010 Music Website Heat Map
The music industry continues to morph at an incredible pace. Ryan Van Etten created this 'heat map' to show the relative activity of music websites in 2010. While it's very clear that music distribution continues to grow on the web, you may find a few surprises as well. The map is scaled according to web activity--the larger the box, the greater the activity on that site. Green equals positive growth and red represents negative growth. Click on the image for the full article. Scroll over the boxes in the full article to see the stats.
Sunday, November 7, 2010
Caffeinated Tastemakers: Starbuck's Music Man

Happy Sunday morning! Did you turn your clocks back? While you're enjoying an extra cup of coffee with the additional hour this morning, check out this New York Times article illustrating yet another offbeat work opportunity in the music biz.
"TIMOTHY JONES would blush at the notion, but he’s one of the quiet shapers of American culture.
Mr. Jones and his team of shrewd ears are responsible for the music heard daily in each of the some 11,100 Starbucks coffee shops in the United States and Canada, and for the CDs the stores sell. Most Starbucks are open 18 hours a day, and about 60 songs are played every four hours, so that means the home of the venti Caramel Frappuccino and Pumpkin Spice Latte is laying nearly three million musical spins on its customers each day."
Sunday, October 17, 2010
Hunter S. Thompson Writes a Cover Letter

Hunter S. Thompson, Gonzo journalist and so much more, once sent a cover letter to the Vancouver Sun newspaper, looking for a job. His example is not recommended as a template for yours, but it’s entertaining, nonetheless.
“Music has always been a matter of Energy to me, a question of Fuel. Sentimental people call it Inspiration, but what they really mean is Fuel. I have always needed Fuel. I am a serious consumer. On some nights I still believe that a car with the gas needle on empty can run about fifty more miles if you have the right music very loud on the radio.” --Hunter S. Thompson
Thursday, October 7, 2010
Selling Out or Time-Honored Patronage?

The The York Times just announced that Converse (now owned by Nike) is building a 5,200 square foot, brand new, state of the art recording studio in Brooklyn called Rubber Tracks. Okay, it's maybe a little odd that a shoe company would take on a project like that, but otherwise sort of so-what news. What makes this newsworthy, as well as provocative, is that recording time in this studio will be free to indie rock bands and Converse will be their patron, much the way artists have had financial supporters throughout history. Or is it just the hijacking of art by rich wannabes? What do you think?
Monday, October 4, 2010
Dessa rocks the stage and the press
This week in CaLM, we're privileged to have Dessa as our guest speaker. With a ton of talent as writer and musician and hard-won skills and savvy in the biz side of things (she's the CEO of the Doomtree collective and a master indie marketer), our conversation was wide-ranging and full of promotion ideas for musicians at any level and in any genre. Here's Dessa in action:
Sunday, September 26, 2010
Wisdom from a Bad-Ass Horse
Daniel Pink, author of Johnny Bunko, wrote a recent bestseller called, "Drive: The Surprising Truth about What Motivates Us." Dan's premise that "autonomy, mastery, and purpose" are much more effective than carrots and sticks is illustrated beautifully in this short video about a bad-ass horse teaching his humans about motivation.
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